juimunijui9 發表於 2024-1-9 18:13:57

Recommended marketing reference site: Search trend exploration

This is a paid tool that analyzes social data. You can analyze channels such as Twitter, blogs, news, and Instagram for free for the first three months after signing up. Some Trends is a site that mainly analyzes reputation analysis and SNS mentions. It is a site that helps utilize insights such as consumer search trends by analyzing the relevance of text using text mining. Sentiment analysis When conducting social marketing, you can use it to measure performance and check trending search terms. In particular, due to the free communication nature of social, keywords with positive and negative emotional elements can be classified and utilized.

Google Trends Analysis This site displays information on popular search words provided by Google for free. You can check various search word information, such as search volume by region and related search words. Popular search word trend flow and related search word function You can checkSpecial Datatrending search terms on a daily and real-time basis on Google, a representative search engine site, and have the advantage of being able to respond immediately as the data is displayed in real-time. It is a good site to use when executing online marketing, and it is an analysis site that is useful for identifying trend trends by checking search data and opinion polls that reflect trends. In addition, as a brand marketer, it is useful when comparing brands with other companies in that you can check changes in brand interest. Naver Trend You can compare search volume trends at a glance by entering multiple keywords.

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By checking the monthly flow of keywords, you can check which keywords are on the rise and use them when executing marketing. Kakao Data Trends Like other services, Kakao also allows you to check the search volume by subject, gender, age, and region in detail. You can check up to 5 search terms at the same time. listening mind hubble The last site to introduce is Ascent Korea's Listening Mind Hubble. It is a paid subscription service that offers a 7-day free trial, and has the advantage of being able to identify customer intent (intent) by dividing it into information type, mobile type, commercial type, transaction type, etc. by using Naver and Google keywords. The main feature is that you can compare and check one year's worth of search data through related keyword search results. Pathfinder features Provides the ability to check the path of forward and backward search data when a customer searches for a keyword.



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