The annual Volvo Christmas tree rental which helps limit the cutting down of trees. You can borrow a tree a few days before Christmas and return it right after the New Year so that it can be replanted in a forest nursery. The previously mentioned Żywiec Zdrój brand also participates in eco campaigns aimed at planting a million trees On the side of nature. Quote: thanks to ecomarketing activities companies become prosocial Ecomarketing a trend or an increase in awareness? It's hard to say whether ecomarketing is just a passing fad.
There are many companies whose creation was dictated by the desire to change the world for the better. One of them is the NAGO brand whose mission is conscious sustainable and ecological clothing production . Fashion is constantly Hit Post changing which forces consumers to make more purchases. NAGO opposes this by producing timeless clothes in limited quantities tailored to consumer needs. Thanks to this the company reduces its carbon footprint and minimizes the amount of waste . As she herself assures the materials she uses are natural certified and recycled. This is a great example of a brand that cares not only about its customers but also about the world around us.
Read also: Vegans and zero waste are also in fashion. How does the fashion industry make money from being ecofriendly? Ecomarketing examples of its use by brands Currently not only niche brands but also chain stores are trying to get the most from ecomarketing. More and more stores offer eco aware collections . Clothes made in this spirit are made of fabrics from more sustainable sources and suppliers are strictly controlled. Unfortunately such collections constitute only a small part of all the clothes produced by a given .