Organization of the sales

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Font with a hint of Art Deco. 11. Ramp for Startups Ramp for Startups When you are offering a wholly new product, particularly in FinTech, explaining the purpose of the product upfront is paramount. Ramp does that very clearly in its title tag: “Ramp for Startups” and its page header, which neatly describes the USP  a scalable corporate credit card with accompanying software aimed at startup founders.

Like Allbirds, this page uses a lot of negative space, with a subtle white and lime green color palette. A carousel of Startup client logos shows how many companies have already come on board without overdoing the sell  the logos phone number list are in grey on white. Three headline benefits follow – the quick application process, scalability, and cashback functions of the card  then short summaries of other features, with “Learn More” buttons.



Highlighted testimonials are included, as well as links to in-house blog articles, an underused but often invaluable addition to landing pages, particularly to enhance SEO. Ramp does a great job of explaining a new product simply, while offering multiple opportunities for further engagement blog, free version sign-up and news of a conference that Ramp are attending in Miami. 12. Respona Respona landing page.