People in the awareness stage will be highly receptive to any source that helps them name and frame their problem They are still formulating the vocabulary around the problem that will help them search for a solution Focus your content on the buyers pain points not your product or brand Educational and inspirational content such as blog posts guides and industry reports will be key Also prioritize SEO Once your buyers realize they have a particular problem they will turn to Google to search Consideration.
The person is looking for a solution to their problem During this phase we need to create an affinity between the potential customer and your product to service Lets look at types of content that can do this driving a preference for your offering over the Indonesia Phone Number competition In the consideration stage potential buyers better understand the cause of their problem and are now researching various types of solutions How and where they search depends on the information they have received and the vocabulary.
they have developed in the awareness phase which is why this phase is so critical When buyers reach the consideration stage theyre looking for content that demonstrates youre an expert in your industry such as expert guides case studies product demonstrationswebinars and posts that compare your products to those of your competitors Decision phase The potential customer is ready to make a purchase In the decisionmaking phase the narrowest part of the conversion funnel it is necessary to generate substantial consensus.
發表於 2024-2-20 14:11:41
