Measures against flames

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Video advertisements can leave a strong impression on viewers and are highly effective in promoting products and services, so advertising costs have been increasing in recent years. However, the disadvantage is that production costs tend to be high, making it difficult for small businesses and sole proprietors to produce. Video ad unit price type For video ads, there are multiple types of unit prices that advertisers pay. CPV CPV (Cost Per View) is the unit price advertisers pay based on the number of views of a video ad. This unit price is calculated based on the number of views of your video ad. In general, the higher the number of views, the more advantageous the unit price will be for advertisers, making it suitable for advertisements aimed at increasing brand awareness or product awareness.

CPM CPM (Cost Per Mille) is the unit price that advertisers pay for 1,000 ad impressions. This means that you will be charged a fee based on the number of times your ad is displayed. CPM is suitable for advertisers who care about the number of impressions their ads receive. On the other hand, it is not suitable for video ads that have only a small number of views, as there is a charge even if the ad is displayed many times but is not played. CPC CPC (Cost Per Click) is the unit price advertisers pay based on the number of clicks. This means that you will be charged based on the number of users who click on the link placed in your video ad.

PC is suitable for ads that encourage specific actions. For example, it is often used to encourage people to purchase a product or visit a site. CPF This is an abbreviation for Cost Per Foot, which is a unit price method in which you are charged according to the viewing time of a video advertisement. The difference is that CPV charges a fee based on the number of seconds viewed, whereas a fee is charged based on the number of feet viewed. The number of feet is a unit of video length, where 1 foot = approximately 30.5 cm. In the case of CPF, charges are based on the length of the video watched, so it can be said to be an effective billing method when users who are actually interested watch a video for a long time.