Therefore you can use them to offer

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closing the window or navigating away from the site. They are often used to try to retain the user by offering discounts or additional content . Pop ups by time These pop ups are triggered after a certain amount of time the user spends on the page. They can be used to promote offers, newsletter sign-ups or direct to other pages. Scrolling pop ups Scroll pop ups appear when the user scrolls down the page to a certain position. They are useful for capturing the visitor's attention after they have explored the content a little. Click pop ups They are triggered when the visitor clicks on a specific element on the.


page, such as a call to action ( CTA ) button or a text link. They are used to provide Phone Number List information or lead to specific actions . Notification pop ups They usually appear in the corner of the screen and are used to announce updates, offers or important information without completely interrupting the user experience. When to use the pop up? As we mentioned, the use of pop ups on website pages must be thought of strategically, taking into account the context, marketing objectives and above all the user experience. But after all, when should this asset be used? Lead capture Pop ups prove to be an effective strategy.




for capturing emails and helping to build a contact list for email marketing campaigns.interactive content , e-books, discounts or exclusive access in exchange for lead data. Special promotions This strategy can also be used to highlight temporary promotions, sales, or special discounts. Here, it is important to add the pop up in specific locations, such as a pricing page or those that offer bottom-of- funnel type content . Exit intent Exit pop ups can be employed to try and retain visitors who are about to leave the site. They can offer last-minute deals, discounts or.