This configuration is possible thanks to AI systems

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satisfied with the service offered. According to a recentsurvey conducted by Zendesk, 60% of consumers switched brands because theyexpected the new brand to provide a better customer experience. So the questionis: how can brands launch into direct-to-consumer with a quality experience?And how to do it in a way that makes that experience as good as any they canfind elsewhere, when customer service teams don't have access to years of dataon preferences, habits, and behavior? consumer priorities? AI to boost yourcustomer experience One of the keys to providing a quality customer experienceis being able to detect or even anticipate customer needs and preferences. Theclassic method consists of relying on historical data in order to

predict current and future behavior. It also requires theuse of human agents capable of  Chinese Malaysia Phone Number List acting on this information. With the rightsystems and approach, ecommerce businesses can now better understand andanticipate customer sentiment, even without historical data. And with the helpof intelligent AI chatbots , they can even turn that understanding into trueempathy at scale, with human and artificial systems working hand-in-hand todeliver a high-quality customer experience, right from the start. implementationof the e-commerce service.capable of analyzing sentiment, both in text-based and voice-based channels,and detecting variations in this customer sentiment. They can then tailor the

response to the customer's needs and emotional state,delivering the quality experience the customer expects. According to ourresearch, 67% of consumers want AI customer service to be able to change theircommunication and the tone of that communication based on their state of mind.And if the customer's question or emotional state requires it, the system cantransfer the customer to a human agent. There is no doubt that this CX andAI-driven approach will have a positive impact on e-commerce for businesses.According to the Zendesk Customer Experience Trends 2023 report , 74% ofmanufacturing executives say investments in sophisticated CX systems havegenerated a positive return. The result is that 77% plan to increase their